Why we are

NOW-fertility is the next generation IVF service. We are a virtual clinic, supported by a digital platform providing personal, prompt and accessible assisted conception treatment, working in partnership with a global network of Centres of Excellence – IVF clinics around the world with consistently high success rates, quality measures, experienced staff and state of the art facilities.

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Global Network of Clinics

Our Fertility Consultants will recommend the best Centre of Excellence for you and the treatment that you need according to the underlying problem, and your preference. Our Fertility Nurses and Fertility Care Coordinators will be there to support and advise you throughout the journey. We manage the whole of your treatment cycle from the first appointment through to the pregnancy test, guaranteeing prompt responses to your queries and concerns.

Virtual Appointments
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Virtual Appointments & Enhanced Monitoring

We offer appointments virtually, with no need to travel to a traditional clinic, at dates and times to suit you and your partner, and in the language that you prefer. Monitoring throughout your treatment cycle can be done at Satellite Clinics close to your home or workplace, meaning wider access of services, less travel and less stress.

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Treatment personalised to you

We empower you to take control of your own treatment through our secure, cloud-based platform giving you anytime access to our fertility professionals, the option to book appointments and review recordings of consultations, and to view your medical and laboratory records.

Treatment personalised to you
Transparent Pricing
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Transparent, individualised pricing

Our pricing is transparent, with a cycle management fee payable to NOW-fertility and a lower than usual treatment fee payable to your Centre of Excellence. We will provide you with an individualised cost plan before you commit to treatment, detailing everything that is included and any additional services not included, so that there are no unexpected add-ons.

We are committed to providing you with personalised, accessible, innovative fertility care 24 hours a day, 7 days a week with no waiting time wherever in the world you are based.

Book a consultation

NOW-fertility’s commitment is to make fertility care accessible, successful and stress free for patients.

If you are ready to start your journey, book a consultation with one of our experienced fertility consultants.

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Global Clinical Network

NOW-fertility will coordinate the whole treatment cycle and will only associate with the best providers worldwide, made up of licensed Centres of Excellence (with above national average fertility success rates) for assisted conception treatment and outstanding Satellite Clinics for diagnostic and monitoring investigations.  This infrastructure will make the fertility journey considerable quicker, whilst being more tailored, accessible and affordable for patients.

Unicorn NOW Platform

This bespoke and highly secure cloud-based platform is positioned to change the way the millions of people annually who want a baby experience fertility treatment.  We integrate Machine Learning data to prognosticate the best chances of success and use Artificial Intelligence to drive patient engagement.

Reduced timescales

One of the key problems with the current IVF service which NOW-fertility can resolve is the speed we can provide both advice, support and treatment.

Our research indicates we will be able to reduce the time commitment of a patient during the highly stressful period from initial contact to egg collection from 24-30 hours down to 8 hours.


Please complete the form below and a member of our team will contact you with more information.