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First US clinic joins NOW-fertility’s partner clinic portfolio


Pozitivf Fertility

NOW-fertility is delighted to partner with our first partner clinic in the United States with the addition of Pozitivf Fertility in San Antonio, Texas, to our portfolio.

Opened in March 2022 by a team with combined experience of over 60 years in the field, Pozitivf represents a new approach to fertility care with a mission to simplify treatment and make it more accessible, at a lower cost than the average cost for comparable treatment at other licensed clinics within the US.

For NOW-fertility the partnership represents an ideal opportunity to expand the provision of services and the choices available for patients, particularly those interested in travelling to the US for services such as egg donation or gender selection.

Pozitivf’s Chief Medical Officer Dr Francisco Arredondo commented “We at Pozitivf Fertility are proud to join the NOW-fertility network for the simple reason that our visions are so aligned. At Pozitivf, we believe that having a family is a fundamental human right. Our mission is to remove barriers to access quality fertility care for as many people as possible. We see our alliance with NOW-fertility as a great step in that direction.”

Dr Antoine Abu Musa, Chief Medical Officer at NOW-fertility, said “It is with great excitement and honour that we welcome the partnership between NOW-fertility and Pozitivf Fertility, our first partner clinic in Texas, US. Our joint goal will be to provide our patients seeking treatment in the US with state of the art, successful, and easy access to IVF treatment. I am confident that this partnership will bring a new level of excellence in fertility care.”

NOW-fertility CEO Luciano Nardo stated “We have a clear strategy to grow in the fertility market through partnership with successful IVF clinics. The signing of the Texas-based clinic will strengthen NOW-fertility’s position as the leading global provider of patient-centred modern IVF services” whilst Anna Balchan, Fertility Nurse Lead, added “Our mission is to create more babies, less stress! Our exciting partnership with Pozitivf will help us to achieve our goal of ensuring that our patients have even wider access to fertility services around the world.”

NOW-fertility is a next generation IVF service revolutionising the assisted conception journey for individuals, couples and clinics. We have an expert team of multi-lingual fertility consultants, nurses, counsellors, and care coordinators offering 24/7 personalised and supportive consultancy and care throughout our patients’ fertility journey. We match fertility patients with the very best-performing IVF clinics based on their location and therapeutic needs and requirements. Investigations, ultrasound scans and blood tests are conducted close to the patient’s home by an approved satellite clinic.

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